Art & Technology’s Project Temptation 2015

USAGE ACT showcase
Intern / Aftermovie
CLIENT Study Art & Technology (Academie Creatieve Technologie), Saxion Enschede
YEAR 2015

 

Because the video of last year was a great success for both the teachers and the students, we were granted the opportunity to also make this years video.
The reactions on last years video were all but negative, so the designed format worked. Teachers and students praised the video as “fast paced but tempting to watch”, “clear” and “fun”. We decided to duplicate the format into this years video.

The format still is:

  • Every group gets an equal amount of screentime, 10-15 seconds. The groups are placed in chronological order in the video. The groups are separated with a white flash.
  • Every group has 1 reveal shot
  • A member of each group says in a short interview:
    • The group name
    • The installation name and/or shop name
    • What the installation does exactly
  • 5 Shots (2 total shots, 3 closeups) of the installation are taken, with the closeups being the most representable parts of the installation